Who We Are

We Think Twice is a movement designed with teens for teens. 

We Think Twice amplifies the voice of your generation: your voice, your goals, your future. We’re here to help you focus on what drives you and leave the drama behind.

Why

As teens, you face difficult decisions and challenges every day, but your generation is smart and driven. You know that having sex, drinking, and using drugs can get in the way of achieving your goals. That’s why most of you are not doing these things.

What

We are a social media campaign designed with teens for teens to help teens live their best lives. 

Who

This campaign is brought to you by the Administration for Children & Families (ACF), Family and Youth Services Bureau and the Office of the Assistant Secretary for Health (OASH), with support from RTI International, who leads the campaign research, design, and implementation.

Campaign Awards

As a campaign designed for youth, with youth, We Think Twice wants to thank our Insiders along with the many youth who have contributed and helped us attain the awards and recognition we have received to date!

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Digital Media Campaign

  • 2022 Annual Communicator Awards: Award of Excellence, Campaigns, and Series - Health and Wellness
  • 2022 AVA Digital Awards: Platinum, Web-Based Production | Social Media | Social Campaign (Multiple Platforms)
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Website

  • 2021 National Association for Government Communicators, Blue Pencil and Gold Screen Awards: Award of Excellence for Website
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Tools and Resources for Youth

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Tools and Resources for Parents and Educators

How You Can Help

Create

Want to voice your opinion and earn gift cards while you do? Become a We Think Twice Insider!
Shape the Campaign

Champion

Does your organization serve youth? Are you an influencer who wants to collaborate?
Reach Out

Amplify

Are you a parent, caregiver, teacher, coach, or youth mentor? Spread the word about We Think Twice with the teens in your life.
Share our Instagram

We stand with YOU

We believe words and actions matter

We believe words and actions matter.

Many teens experience instances of judgment, hate, and discrimination due to the color of their skin, ethnicity, mental and physical differences, sexual orientation and gender identity.
Illustration of man holding sign that says "enough already"

Enough already.

Illustration of two people holding signs that say "We believe we are stronger when we stand together".

We believe we are stronger when we stand together.

Illustration of person holding sign that says "Your unique talents and dreams are important to the community".

Your unique talents and dreams are important to this community.

Illustration of person holding sign that says "We think twice about our words and actions."

We think twice about our words and actions.

Illustration of woman in wheelchair holding sign that says "Let's unite to provide a safe and supportive platform."

Let's unite to provide a safe and supportive platform.

Illustration of person holding sign that says "How can we do better? Your input is encouraged."

How can we do better? Your input is encouraged.

Illustration of person holding sign that says "We see you. And you matter."

We see you and you matter.

Take Action

We want to hear from you! Learn how teens have helped shape the campaign so far and how you can get involved. 

Make your voice heard